Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "width" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 119 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "width" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 119 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "width" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 119 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "width" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 119 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "width" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 119 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "width" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 119 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Undefined array key "lang" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 94 Warning: Undefined array key "id" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 117 Warning: Undefined array key "dir" in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php on line 128 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php:94) in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/inc/Action/Export.php on line 104 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/lib/plugins/wrap/helper.php:94) in /customers/8/7/8/dwpdesign.se/httpd.www/dokuwiki/inc/Action/Export.php on line 104
Naming convention tip: TYPEOFCAMPAIGN | Goal - HighlightOfCampain
ex: SEARCH | Sales - New customers
Calculate daily budget
You now have a rough budget range!
Delivery method → Standard
Calculate LTV = Average profit per sale for that product x average number of times customers return for the same product
Calculate CPA = LTV/3
Calculate conversion rate = (How many sales the company makes / How many visitors the website has (you will get a percentage value))/ 2 (sales through ads are harder to get, so divide by half to be safe)
Calculate MAX CPC = CPA x conversion rate (for example 100kr x 0,04 (4%))